Meaghan Elyse Lueck — I design visual identities and sustainable strategies for organizations making a difference. I am also an artist pursuing an MFA at Columbia. Reach out to discuss relevant projects.
Packaging & Branding for Resbiotic, a new class of probiotics with specific strains and science-backed botanicals to support lung health. Naming & branding for an innovative file management platform. Campaign visuals for NYC DSA's Build or Burn rally. Business cards for Life Coach Adele Dujardin. Columbia MFA Summer Show invitations and show graphics. Logo & branding for Thylacine Biotherapeutics, inhaled lipopetides for pandemic preparedness. Donations poster. Columbia MFA Thesis catalogue cover design. Visting Artist Poster: Mindy Seu. Indicative Tickets & Branding for the American Mime Theatre. Indicative Poster & Branding for the American Mime Theatre. Indicative website & Branding for the American Mime Theatre. Art direction and design for IKEA's first food subscription, trialing in Canada 2021 Art direction and design for IKEA's first subscription the Seasonal Box ikea.ca/seasonalbox Collection of letters in a bound book for my father. Branding and packaging design for holigos, a nourishing and targeted prebiotic Branding and logo design for Yinova, a fertility acupuncture clinic in New York City Tincture Packaging for Yinova, a fertility acupuncture clinic in New York City Brand Identity for the Inheritance Project, an educational diversity & inclusion group Brand Identity for the Inheritance Project Brand Identity for the Inheritance Project Après Ski "Lift Ticket" Invite for Fahrenheit 212 Holiday Party Tincture Packaging for Yinova, a fertility acupuncture clinic in New York City Booklet design - launching a new skincare category for Estée Lauder Booklet design - launching a new skincare category for Estée Lauder Labels for TYME Food, plant-based food in reusable jars Art direction of video sharing patient-centric innovations for clinical trials Branding and photography art direction for Revel, a line of mattresses for Amazon Art direction for photography shoot of new nut butter brand, Millie Gram Illustration for Women in Innovation Event Art direction of video sharing patient-centric innovations for clinical trials Animated Illustration for Fahrenheit 212 holiday card - a very COVID celebration Book design for my grandmother's paintings Infographics for chem+co Booklet design - launching a new skincare category for Estée Lauder Brand process video, storyboarding and graphics for innovation firm Fahrenheit 212 Art direction, site design and concept for the Innovator's Response, offering free consulting sessions for small businesses impacted by the pandemic
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